We live in a time where most things happen online. When it’s time to relocate and you’re looking for a moving company, it is only obvious that you’d first search online.
The only problem with hiring a moving company online is that you cannot be exactly sure of their credibility.
How do you know if the relocation agency you are looking at is not fake? How do you know they are, indeed, as efficient as their website claims to be?
On the internet, it is quite easy to get distracted by the wrong things and miss the point.
To make sure you don’t fall in this trap, here are 5 things to watch out for.
1. Is the website user-centered?
Look at the links on the website. Does it start with ‘About Us’? Or something like ‘Get a FREE quote’?
Customers usually come to the website to get a moving quote or to find out what makes the moving company different from the rest.
If you don’t get what you are looking for in the first fifteen seconds after you’ve landed on the site, please be careful before you decide to buy from that website.
2. Are they talking about the benefits you get?
If all they’re talking about is the number of awards they’ve won or the world records they hold, think twice before hiring them.
Talking about awards and accreditations does give you an idea of how efficient the moving company is. But that shouldn’t be all there is on the website.
Customers are more interested in how hiring one company is better than another. The website should first answer the customer’s questions. And then talk about their own achievements.
3. Is the design too gaudy?
The design of the website should complement the message. It shouldn’t be too loud or gaudy.
Are there too many bright colors and animated images on the website? The design shouldn’t distract you from the main message on the website.
If it does, do you really want to hire a moving company like this?
4. Are there any reviews on the website?
This is the most important thing to watch out for. You can’t trust a moving company simply based on what they say about themselves.
Reviews and testimonials let you know what people who’ve used their services in the past say about them.
If there aren’t any reviews on the website or anywhere online, it is a red flag. Beware of such a moving company.
5. Are they active on social media?
In this day and age, who isn’t? Social media has enabled two-way communications between brands and their customers. If the moving company you are looking at doesn’t have a presence on social media, it could mean that they don’t care enough about their customers to listen to them.
Do you really want to move with a company like that?
While the internet has a lot of benefits and has made things a lot simpler, it has a few downsides, too.
When selecting a moving company online, you need to be careful. Don’t make the wrong decision.
The above-stated points are some of the things that you can use to judge the credibility of a moving company. But at the end of the day, you need to trust your own instincts and use your own judgment.
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